Four moments where brands decide where to expand, who to sell to, when to approach, and what to say — and what the Lazrbeam workflow looks like in each.
“You're strong in the Midwest. Now you want the Northeast.”
Moving into an unfamiliar market used to mean cold calls, trade show booths, and months of guesswork. Lazrbeam maps where you should expand, who owns your category in that region, when their review windows open, and what to say — so you enter with a plan, not a contact list.
Result: A sequenced market-entry plan — not a spreadsheet of names.
Expansion focus
“Online traction is real. Now you need the right first doors.”
DTC velocity proves demand — but the first retail accounts decide whether that demand becomes distribution. Lazrbeam sequences proof-point retailers, identifies the buyer who can greenlight your category, and builds outreach that references your actual DTC footprint.
Result: Your first retail accounts chosen — and approached — with intent.
Expansion focus
“You're on shelves. Now you need a repeatable expansion pipeline.”
Regional traction is the hard part — scaling it is a process. Lazrbeam turns your depletion data into the next markets and accounts, maps the category owners, surfaces review timing, and keeps outreach and sell sheets moving so expansion stays a pipeline, not a scramble.
Result: A repeatable path from doors won to doors next.
Expansion focus
“Hospitality and foodservice need the same clarity — where, who, when, what.”
The expansion play doesn't stop at grocery. Lazrbeam helps you identify hospitality and foodservice accounts that fit your brand, find the right buyers, and build the pitch for channels adjacent to retail — without starting from a blank CRM.
Result: Retail momentum carried into the next channel.
Expansion focus
Dry January sets are built in the fall. Summer beverage resets are decided in Q1. Lazrbeam knows when your category reviews at each chain — so outreach lands while the window is open.
From recommended markets to buyers, review timing, and outreach — see the workflow, not just the feature list.
Built for CPG brands ready for their next stage of retail growth.
3 regional unlocks included · no credit card required